Fashion Handbags  

The first Prada has recalled the moment, Zhao Xin-yu (sound) is still some intoxicated. That was in 1990. Zhao Xin rain in Harbin Opera soprano to sing a few years later she gucci bags went to Beijing via a pop singer doing. In 1989, the concert was once suspended, leaving her without a living. Left with no alternative, she and several friends opened a nightclub, earning a lot of money. Zhao Xin rain still remember her pockets full of money, came to Beijing within the Palace Hotel, a luxury store, lingering outside the window in the goods for a long time before a rushed into. In order to buy a Prada (Prada) bag, she took a few out of money again and again, about 1 000 U.S. dollars – a year of ordinary Beijingers also see so much money. She feels that asking too much of this spending, as she said, after buying several months, “I simply will not use this package, for fear of worn.”

Now, Zhao Xin Yu is no longer worried about the luxury handbag “is the old” because of her bag too much. Her husband’s real estate business is booming, and she frequently spent a few hundred per month, or even thousands of dollars to buy Prada, Dior (Dior) and Yves Saint Laurent (YSL) of these latest fashion clothing. Her home in Beijing has two rooms full of designer fashion, there is a pile of shoes and handbags. She said: “I am almost no place to hold things up.” But she wanted to, “I do not reduce food section of clothing.” This complex world’s top luxury brands to those executives eyebrows.

China’s economic prosperity, creating a large number of millionaires and expanding middle class, the speed of the global luxury giant popping. LVMH, Richemont (Richemont) and Gucci (Gucci), all rushed towards the cities in the Mainland, shop inspection, promotion of goods, to attract a lot of rain so pay attention to dress like Zhao Xin lay consumer market base. Industry experts estimate that China has only about 1% (1 300 million per) have sufficient income to consider buying high-end luxury goods. But Morgan Stanley (Morgan Stanley) analyst Clare – Kent (Claire-Kent) said that per capita income of 2500 dollars, luxury consumption will rise sharply. He predicted China’s luxury consumers will eventually reach 100 million people, comparable with Japan, will become the world’s most profitable luxury market. She said in a recent report gucci bags, “Chinese people are inherently luxury audience” and that the experience of poverty, China’s elite suddenly “keen to show just the wealth.”

European fashion companies are willing to lend them a hand. This year in April, Armani (Giorgio Armani) held a star-studded fashion show to celebrate the Bund in Shanghai, about 11 150 m2 flagship store opening. On the same street, an equally luxurious Zegna (Ermenegildo Zegna) stores also are doing the final preparations before opening. China has become the fourth largest market, Zegna, it is currently in 24 cities in mainland China opened 40 stores. Gucci recently opened a store in Hangzhou and Chengdu, in China the number of stores increased to six. Prada has six stores, plans to open 9.

Fun is not just clothing. Cartier has opened nine stores, also plans to build seven. This spring, it was held in Shanghai Museum of ancient jewelry and watches a show. Resident Representative in China Kasuonuoqi (Dimitri Kaczorowski), said Cartier sales in China doubled in recent years, he saw “the beginning of a wave of luxury consumption.” If there is no champagne, these companies how to celebrate the new store opened yet? “There are so many stores opened, of course, use the champagne,” the Veuve Clicquot (Veuve Clicquot) regional marketing director Brian – Mewhorter (AnoukBlain-Mailhot) said. The Chinese market in Veuve Clicquot’s share of global sales revenue is small, but Brian – Mewhorter said that the first half of this year’s sales surge. She asserted: “The Chinese market is off the champagne.”

Car manufacturers are also competing to enter. May, BMW (BMW) chief executive Helmut Planke (Helmut Planke) to fly to the old industrial area located in Shenyang, cut the ribbon for a new plant. The plant will have a year 50 000 BMW passenger car production capacity, tariffs and other taxes even though the price rose by an average of 65%, but the business of imported luxury cars in China is very hot. The first five months of this year, BMW sold 7621 in China, cars, more than 60% over the same period last year.

Not all pour into China’s luxury brands can be dug gold, especially at the beginning. Zegna and Cartier claims operations in China to achieve a profit, but still a loss Armani admitted into, and do not want to predict when to turn around. “Fortune” interviewed more than a dozen luxury clothing, watches and wine makers, but they declined in the Chinese market, revenue and profits.

Although Morgan Stanley’s survey optimistic, but still warned that foreign luxury brands in China in the first five years of preparation to do a good job losses. It is worth noting that this report does not estimate the current and potential Chinese luxury goods market. Morgan Stanley in Hong Kong consumer goods analyst Moren Ying (Angela Moh) said the number of “no one says no.” However, large-scale access to luxury goods that China has begun to prosperity.

However, many people still only just out of poverty. The World Bank estimates, China has 400 million people live on less than a day two dollars. So, those two thousand U.S. dollars and 20,000 U.S. dollars handbag suppliers of watch how to make profits? Cartier’s Kasuonuoqi say not hard. “Do not forget, even such as Harbin and Qingdao, medium-sized city, more than the Swiss population. Therefore, even if the city can afford luxury small proportion of the population gucci bag is not a problem. Market size is still significant.”